When creating content for blogging and social media, it can be confusing on how to create amazing edits or which quick and easy scheduling tools to use to help you. I’ve found over time I have experimented with quite a few tools and apps, especially when working as a marketing executive and having the money to play around with paid tools (which most of the time you really don’t need). The following tools and apps are ones I constantly use for my blog and social media, as I just find them so easy.
Canva is a great app to use when you don’t want to pay for a tool like Photoshop. You can create quick graphic designs using the social templates for the right sizes. There are different tools like logos, text and colours to create your perfect images. I mostly use Canva for Pinterest, Instagram highlights or Blog images.
One of my most favourite editing apps. Lightroom is a great way to create that perfect instagram theme. You can create presets that you can easily apply to your images in a few simple clicks on either your phone or laptop, so it’s perfect for when you’re on the go too. The other editing buttons in this app help your photos really stand out, especially using the selective tool.
Before and after edit using Lightroom preset. As you can see I lightened the colour of the sky to match the blue in my previous Instagram photos and I matched the colour of the sand to a lighter tone. The edit now matches my feed.
3. Facetune 2.
I love using Facetune 2 for whitening my backgrounds and adding a few details here and there in my photos.
Unfold is my go to for instagram stories. This app is great for creating beautiful stories with different fonts and interesting backgrounds to add something different to your stories.
I use Mojo for instagram story videos. This creates the amazing moving imagery that you see on instagram stories with creative text that can be added. This app is great for when you want to create a few slides that smoothly run into each other, for example a campaign you are promoting.
6. Caption Writer.
When I want to write a long Instagram caption, I love using paragraphs and find this app to be so useful in breaking up the caption to make it readable. You can also add your hashtags in this app too which makes it super useful and quick.
I love being able to see how my feed looks before posting to check that the photos all flow and match. Planoy is a great tool for letting you see how your feed will look. You can simply use it for free to see the basic look of your Instagram, or pay for the tools to actually schedule your content.
In the past when I’ve created videos, I found splice a simple and effective tool for editing. You can break up the video to shorten it, create music and add text where needed too. This is a great app for creating IGTV content.
These are my favourite apps to use at the moment for blogging and social media, do you use any of these or do you have any I haven’t mentioned that you would recommend?